We’re proud to share that Agenda has earned six shortlist honors at the 2026 Transform Awards North America, recognizing our brand strategy and identity work for Medecision, ProRata and Proskauer.
The Transform Awards celebrate excellence in rebranding and brand development, with this year’s entries evaluated for creativity, innovation, strategic excellence and implementation. The winners will be announced on October 13 at the Edison Ballroom in New York City.
Medecision shortlisted in three categories
Medecision was recognized for:
- Best Creative Strategy (Business)
- Best Visual Identity from the Technology, Media and Telecommunications Sector
- Best Visual Identity from the Healthcare and Pharmaceutical Sector
Medecision helps healthcare organizations turn complex data into smarter, faster decisions. But as its platform evolved, the brand no longer reflected the speed, intelligence or impact of its technology.
Our research revealed that healthcare leaders didn’t need more information—they needed a faster path to action. That insight became “Data to Doing,” a brand platform that repositioned Medecision around its ability to transform fragmented healthcare data into real-time intelligence and meaningful action.
The idea shaped every part of the brand, from strategy and messaging to a completely reimagined visual identity and digital experience. A stylized mark, data-driven illustrations and a dynamic visual system capture the momentum Medecision creates for health plans, providers and more than 43 million Americans.
ProRata shortlisted in two categories
ProRata was recognized for:
- Best Visual Identity from the Technology, Media and Telecommunications Sector
- Best Visual Identity from a Startup
ProRata is building the infrastructure for a more transparent and equitable AI ecosystem, helping ensure that creators and publishers are properly attributed and compensated when their work is used by AI.
To bring that mission to life, we built the brand around a simple but powerful insight: citation is the foundation of transparency and trust. The resulting identity transforms brackets, superscripts, footnotes and other editorial markers into a distinctive visual language that makes authorship visible.
Balancing technological sophistication with human creativity, the brand gave ProRata a clear position at the intersection of AI, media and creator rights—and helped introduce a company defining a new category in responsible AI.
Proskauer shortlisted in one category
Proskauer was recognized for:
- Best Visual Identity from Professional Services (Legal and Accountancy)
In a legal market where many firms make similar claims, Proskauer needed a brand that reflected the firm it had become and where it was heading next.
Research across clients, colleagues and the competitive landscape revealed a defining truth: ambition sits at the heart of Proskauer’s culture, strategy and relationships. That insight led to a new brand positioning, “Ambition in action.”
A refreshed wordmark and distinctive visual system bring the idea to life, balancing the firm’s heritage with a clear sense of momentum. The result is a premium, confident and differentiated brand that spotlights client ambition while positioning Proskauer as the partner that helps move it forward.
We’re grateful to our clients and collaborators for the trust and partnership behind this work. These six shortlist honors reflect what’s possible when strategy and creativity work together to make ambition, innovation and impact obvious.
View the full Transform Awards North America 2026 shortlist.
